It’s a common myth that B2B companies aren’t as focused on customer service as their B2C counterparts.
The way customers expect to interact with businesses has changed.
Coming out of a pandemic that rocked the retail world, this year’s NRF Converge event focused on dealing with change.
Messaging apps have the highest customer satisfaction rating of any support channel and their usage has skyrocketed.
There are significant long-term implications for how IT is managed and supported.
We know based on our Startups CX Benchmark Report 2020 that fast-growing startups use more apps than their slower-growth counterparts.