Tools and templates
What are customer profiles? A complete guide, examples and free templates
Leverage data to build rich customer profiles so you can provide more relevant, personalised experiences.
Latest stories
What is a sales funnel? Strategies on how to create one (+ examples and templates)
A sales funnel is critical for understanding the path to purchase. Learn how it works and how to build one so you can increase conversions.
12 effective sales email templates (+ writing tips)
Increase your chances of success with these sales email templates that cover every stage of the pipeline, from prospecting to closing.
Cold calling scripts: 14 examples, templates, and tips
Cold calling scripts can help you get more leads and reach sales goals. Get tips on how to write effective scripts, and start crafting your own with our free templates that actually work.
How to deal with angry customers: 17 tips, templates, and examples
Not sure what to say to calm down an angry customer? Here’s how to handle an irritated customer and ease tension across channels.
7 cold email templates that skyrocket response rates
Getting a prospect to respond to a cold email isn’t always easy. Our template playbook can help with that.