Messaging

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What is conversational business?

Support, sales and marketing benefit from messaging strategies that boost customer satisfaction, retention and engagement

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Building stronger customer relationships with messaging Article

Building stronger customer relationships with messaging

We’re excited to introduce Zendesk messaging for web and mobile — bringing rich, modern and automated conversational experiences to your own properties.

How to use Instagram for business

How to use Instagram for business

Facebook's Messenger API now supports Instagram, which means businesses can manage customer conversations that start from their profile, Shops and Stories — with the help of automation, live agents, and solutions like Zendesk.

Forrester report: The Case For Asynchronous Messaging: Apple Business Chat, Facebook Messenger, WhatsApp

Forrester report: The Case For Asynchronous Messaging: Apple Business Chat, Facebook Messenger, WhatsApp

IT leaders are at the forefront of delivering exceptional customer and employee experiences, while keeping operational…

Five key things to consider when evaluating a messaging partner Article

Five key things to consider when evaluating a messaging partner

Business messaging is still new, which makes it challenging to know what to look for in a messaging partner. Here's what's important.

Let’s get conversational: 9 ways to transform your CX with messaging Guide

Let’s get conversational: 9 ways to transform your CX with messaging

Messaging apps like Facebook Messenger and WhatsApp have made it easy to connect with anyone, anywhere…

The state of messaging 2020: Conversational business goes mainstream Article

The state of messaging 2020: Conversational business goes mainstream

In our annual conversational business report, The state of messaging 2020, we look at the biggest messaging stories from the past year, along with research, reporting and predictions about how the future of messaging between brands and customers will play out

Five ways in which financial services can use messaging to create a better experience Article

Five ways in which financial services can use messaging to create a better experience

Financial services are taking a bite of the conversational business cake and eating it too, creating fast, personalised and secure messaging experiences

The difference between chat and messaging Article

The difference between chat and messaging

For support leaders focused on providing a rock-solid customer experience, it's important to know the differences between live chat and asynchronous messaging—and which one customers prefer