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Client loyalty


How do you calculate your customer retention rate?

Customer loyalty comes by respecting and continuously exceeding customer expectations. According to a study published by…

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How to track and improve your customer loyalty

Businesses need loyal customers. But gaining and maintaining customer loyalty is hard work. Zendesk’s CX Trends…

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8 min read

How to craft a customer service philosophy that resonates

Providing exceptional customer service is paramount to building brand loyalty – it’s not enough to have just a great product or service.

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13 min read

The 5 communication styles customer service agents need to know

As a customer service agent, having great customer service communication means everything.

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

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7 min read

Customer self-service support: why companies need it and how to do it right

To offer superior support, customer service teams need their systems, tools, processes – and most of all – people to work in harmony.

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12 min read

Customer loyalty: why it matters and how to build it

When it comes to customer loyalty, some brands seem to have a complete hold on their customer base.

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22 min read

The ultimate guide to creating a customer-centric business

Lots of brands claim they’re customer-centric and always putting their customers first. But is that really true?

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6 min read

Why the right customer service voice matters

What is the right customer service voice, and is it really that important?

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