omnichannel
What is conversational business?
Support, sales and marketing benefit from messaging strategies that boost customer satisfaction, retention and engagement
Latest stories

Gartner’s 5 key emerging technologies and their impact on customer experience
At Zendesk, we create service-first CRM solutions that allow companies around the globe to provide innovative…

Expanding omnichannel support with WhatsApp
Customers expect to connect with companies in the channels that are important to them. For many people that channel is WhatsApp.

3 steps to improving customer satisfaction this Black Friday
Despite the Black Friday phenomenon being just a few years old this side of the pond,…

Personalise your interactions: The customer context tools you need
Customer context is crucial when offering personalized support, but it’s generally lost in the online experience.

Omnichannel vs. the other way
If you’ve followed Marisa’s journey with Frozen Outdoor, as well as how—and why—the company implemented omnichannel customer service, then you might be wondering: what’s it like for agents on the

Start your omnichannel journey the right way
Understanding the value of the omnichannel experience is one thing, but successfully implementing it?

New Zendesk research: how to go omnichannel
Omnichannel has rapidly become the standard for meeting customer expectations in support.

New Zendesk research: omnichannel and better support
Customers expect a seamless experience across channels, allowing them to communicate in the ways that are most comfortable and convenient for them.