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4 min read

Introducing The Zendesk Sales Suite

The Zendesk Sales Suite removes the difficulties of sales software so that teams can spend more…

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10 min read

Customer focus: 6 tips for turning your company into a customer-focused business.

Improving your customer focus starts by deepening your understanding of what customer focus means and building an effective customer focus strategy

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7 min read

The best lead scoring models have these seven factors

To consistently find strong potential customers, sales reps need a lead scoring model. Here, we’ll look at the seven factors that all robust lead scoring models have in common.

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3 min read

The state of messaging 2020: Conversational business goes mainstream

In our annual conversational business report, The state of messaging 2020, we look at the biggest messaging stories from the past year, along with research, reporting and predictions about how the future of messaging between brands and customers will play out

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Register now and secure your spot.

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7 min read

5 ways financial services are banking on conversational customer support

Financial services are leaning into modern conversational experiences to manage their customer relationships

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3 min read

The four most important ways in which software affects your customer experience

Customers may not be interested in your customer-experience software – but your company absolutely should be.

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15 min read

Customer centricity How to create a strategy that drives loyalty

Customer centricity is the ability to understand consumers and make business decisions based on their needs. It means putting the customer at the centre of everything you do.

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16 min read

Customer complaints: definition, examples and resolution tips

Customer complaints aren’t ideal, but they can help improve your business. Here’s how to handle them in an impactful way.

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8 min read

Total revenue formula (+ 4 metrics every sales rep should know)

Use five key formulas to help you evaluate your company’s finances.

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11 min read

By 2035, analysts expect a primarily digital society.

"Digital is changing our entire social contract, the implicit understanding of what our society is based on," said Scott Smith, Director of Webinar Content for Gartner

Article
7 min read

How to leverage the exponential smoothing formula for forecasting

In this post, we’ll cut through all of the dense algebraic equations to explain what exponential smoothing is and how it’s used in sales forecasting

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12 min read

11 ways to deliver good customer service: principles + tips

Good customer service is critical for retaining and acquiring customers. Learn how to meet and exceed customer expectations in our guide.

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1 min read

The Zendesk Customer Experience Trends Report 2020

Customer loyalty can help drive the success of a business, and the customer experience (CX) drives…

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5 min read

3 best practices to cultivate loyalty in customer service

Not long ago, loyalty in customer service was fairly simple, both in meaning and in method.…

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9 min read

8 cognitive biases that affect how you manage your team

Managers are expected to make split-second decisions, day in and day out, tracking who is working…

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1 min read

How stereotypes in chat may not be too helpful

We’re all familiar with the conventional wisdom around how to use gifs, emojis and a generally…

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3 min read

Expanding omnichannel support with WhatsApp

Customers expect to connect with companies in the channels that are important to them. For many people that channel is WhatsApp.

Article
9 min read

The future employee experience is personalized

I recently wrote a piece about sensory customer experiences for Relate where I imagined how software could create sensory work experiences that included music, visual environments and even aromatherapy

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1 min read

Shattering the Stereotypes of Chat

“Which channel should I be using to talk to my customers? How can I be ready…

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