Customer expectations

Article
14 min read

8 customer service standards to elevate your business

Customer service is a key differentiator in today’s competitive business landscape. Set customer service standards and regularly refine them to delight your audience and boost brand loyalty.

Article
13 min read

What is customer segmentation? Types, tips + strategy

Customer segmentation isn’t just for marketing and product teams. Learn how you can put segmentation to work to create personalised support experiences for your customers.

Article
4 min read

How innovative digital strategies are helping luxury brands take high-end service online

We are all living in a time of profound change, but the Covid-19 pandemic has hit…

Article
11 min read

B2B customer service: what it is and how to do it right

It’s a common myth that B2B companies aren’t as focused on customer service as their B2C counterparts.

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations, and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Now available to watch on demand.

Article
6 min read

Customer expectations have changed. Here’s how to keep up.

What customers want and what they get might not always align, but the stakes are getting higher for any business that falls short.

Article
11 min read

Millennials vs. Gen Z: how their customer service expectations compare

Millennials and zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer service expectations and preferences.

Article
5 min read

How personalisation is transforming the way companies are building relationships

Guest blog from Guillaume Moubeche, CEO, lemlist No suit or dress feels like the one that’s…

Article
4 min read

Transformation in the money transfer industry: The impact of customer expectations

Over the last ten years the money transfer industry has seen dramatic change. A decade ago,…

Article
15 min read

How to show customer appreciation (+ customer gift guide)

Businesses often narrowly focus on growth and what it takes to acquire a new customer.

Whitepaper
1 min read

Meeting the challenges of modern CX in financial services

Building positive, long-term customer relationships has always been important to business success, and the methods for…

Whitepaper
1 min read

Meeting the advanced challenges of modern CX

For large organisations, meeting customer expectations at scale is complicated. And doing so today looks entirely…

Whitepaper
1 min read

Meeting the challenges of CX in modern manufacturing

Years ago, to succeed as a manufacturer, it was sufficient to make high-quality products and price…

Whitepaper
1 min read

Meeting the advanced challenges of modern retail CX

The retail industry is undergoing a massive shift. Customers are demanding top-of-the-range digital and in-store experiences…

Whitepaper
1 min read

Engaged employees and collaboration: how internal help desks help

Employee expectations are rising in tandem with customer expectations. Your employees expect the same kind of…

Article
12 min read

Bad customer service: 7 examples and how to improve it

Bad customer service is what happens when a company fails to meet customers' expectations. Get tips for your team to avoid creating poor customer experiences.

Article
7 min read

Small and mighty: Empowered support teams lead to CX success for SMBs

"Champion" small businesses deliver on customer service, agent experience and agility