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Connecting your CX and marketing strategy

There’s more to a brand than its latest advertising campaign and tagline. It’s also how you…

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What does digital trust look like today?

Building customer trust is never just a one-off job. Hear how Charles Schwab leveraged customer data over the past year to provide customers with services they both needed and wanted.

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6 proven sales techniques that’ll help you turn more leads into customers

Close more deals with these tried-and-tested tactics that experienced salespeople use day in, day out.

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Grocery shopping 2.0: The rise of quick commerce and the challenges for CX

During the past couple of years as we found ourselves homebound due to various Covid lockdowns…

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations, and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Now available to watch on demand.

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Social media tools that can improve your customer service strategy

While you’re likely already using social media as part of your marketing strategy, you might not…

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4 min read

Why we’re all part of the diversity journey

2020-2021 was the perfect storm of crisis. Injustice and the pandemic uncertainty made us all pause,…

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How to Keep Customer Data Clean

Your customer data is the key to sales success. It’s how you get in touch with…

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The challenges of modern CX in financial services

On 1 October JP Morgan launched its new digital retail bank in the UK. As one…

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How innovative digital strategies are helping luxury brands take high-end service online

We are all living in a time of profound change, but the Covid-19 pandemic has hit…

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How customer experience is helping payment companies and digital banks to differentiate

As consumers, we are living our lives through technology – and increasingly mobile technology at that.…

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How insurtech disruptors are teaching the industry a valuable lesson in customer experience

There’s nothing like living through a global pandemic to put insurance firmly front of mind. Capgemini’s…

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Rising above the average: Modernising CX in Financial Services

The Financial Services industry is a highly dynamic and challenging environment, as seen in part 1.…

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Why social messaging is the future of customer experience

Challenged on the highly detailed nature of her requests to someone who is serving her, Sally…

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Proactive service: A problem isn’t a problem if you can fix it before it happens

If you really want to get to know your customers – their deepest desires, their pain…

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How to grow your customer support when scaling your business

According to research by Dealroom and Sifted, Europe has 70 unicorns. And the volume of cash…

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From transactions to relationships - Four ways to fire up your CX capability today

Yesterday’s businesses saw customer service and experience divisions as expensive cost centres. Today, that view is…

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Using case swarming to resolve customer issues

With customers demanding more from businesses in terms of customer service and accessibility, it’s never been…

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What is user adoption and how to achieve it

When your organisation decides to implement a new product, software or tool for employees or customers…

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Why Customers Stop Using Your Services And How To Prevent It

Securing customer loyalty and attracting new clients is vital to every successful business. But the balance…