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What is a customer success manager, and what do they do?

Learn the key responsibilities of the customer success manager role.

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How SPIN selling works (and 34 questions you can use to close more deals)

Most salespeople have heard of the SPIN selling methodology – but not everyone knows how to execute it. Here's what you need to know about it.

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Beginner's guide to the sales process for start-ups

For start-up founders and sales teams, here is a crash course on the sales process, including key definitions, techniques and best practices.

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Empathy circles: from a moment to a movement

Employees needed urgent support as multiple crises unfolded. Empathy circles were born: safe spaces where our people could talk and feel safe

Join 2,000 service leaders at Zendesk Relate 2026

Over three days, you’ll hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell and more. Relate is where service leaders connect, learn and discover new resolutions.

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What is call listening and how to it can improve your call centre's performance

Call listening can help improve your customer service team's performance. Here's what you need to know.

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Four key principles for evolving the employee experience

While many companies are looking ahead to re-envision how physical offices will function, remote work is here to stay. Here's how to evolve your employees’ experience in the ever-changing next normal

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The ultimate guide to a successful discovery call

A discovery call is your first chance to wow your prospects. Leave a strong first impression by prepping for this initial phone conversation.

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CCaas: The definitive guide to contact centre as a service (+ the five best providers)

It's time to drop your dated call centre technology. Learn how a CCaaS solution helps you connect with customers across all channels.

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What do successful startups have in common?They prioritise CX

We studied over 4,000 startups to determine whether there was a connection between startup growth and CX investment. Spoiler alert: there was.

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What is an enterprise help desk and how does it benefit your team?

Here are the tools that you'll need to meet your customers’ expectations, at scale.

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Four ways in which badges can boost community engagement

Badges are a powerful tool for increasing engagement in an online community and streamlining the conversations within it.

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Seven strategies to win back your customers' trust after your brand's reputation has been damaged

Every company experiences a PR crisis. It's what you do afterwards that determines the effect on your business.

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Customer onboarding guide for 2026: Purpose, examples, and best practices

Getting customer onboarding right is critical to long-term retention. Here's how to build your business’ onboarding strategy.

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Top 11 call centre skills every agent needs

Great call centres start with hiring agents with the right call centre skills. Here are the personal qualities and technical skills agents should possess.

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How to grow your customer base

Learn the best ways to win new customers and keep the old.

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Proven ways to deal with high call volume

High call volume can overwhelm representatives and harm the customer experience. But support managers have a host of ways they can manage and deflect inbound calls.

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CX and COVID-19: What agile companies are doing differently

See what the data says about how the most successful companies are adapting and innovating to meet customer needs as the pandemic wears on.

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Customer success interview questions: 30 Examples you should ask every candidate

To build the team of your dreams, ask these customer success interview questions.

Becoming more agile can start with a small step

Widespread lockdowns have been in force around the world, in an effort to limit the spread…