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Best practices


Latest stories

Article
13 min read

How to improve customer service: 20 effective tips for 2025

Customer service is the cornerstone of any business, creating relationships that last a lifetime. Improve customer service and the positive knock-on effects can be felt at every level.

Article
8 min read

How to start a virtual call centre that provides excellent customer service

Learn the best way to set up and manage a remote customer service team.

3 min read

Retail reopening - the importance of an omnichannel service approach

As Europe begins to work through a phased scheme to ease lockdown restrictions, retailers are slowly…

Guides and ebooks
1 min read

Insights to Explore: A change management guide

The role your data plays has probably evolved since your business has grown, which means now…

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations, and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Now available to watch on demand.

Article
3 min read

3 steps to improving customer satisfaction this Black Friday

Despite the Black Friday phenomenon being just a few years old this side of the pond,…

Article
4 min read

Mastering change management

See how you can master change management, a structured approach to organising people, processes and technology in order to smoothly implement change within a company

Article
14 min read

What is customer service?

Customer service is the support you offer customers throughout a business relationship. Learn why it’s important and assess your own customer service aptitude.

Article

Zola marries passion for support with modern tools

Zola is reinventing the wedding planning and registry experience.

Article
6 min read

How Freshly provides seamless, time-sensitive support

As one of the fastest-growing prepared-meal companies, the most important part of our business is accurately shipping fresh, nutritious meals to customers every week

Article
5 min read

Fullscript’s prescription for omnichannel customer success

Fullscript provides a single, easy route to better health.

Article
6 min read

Customer support like texting your (girl)friends

We’re each the sum of the five people we spend the most time with, says Olivia June, founder and CEO of VINA.

Article
3 min read

Raising the bar: 4 more leaders in customer service

Achieving great leadership in customer service means going beyond what’s expected.

Article
3 min read

Support beyond tickets

Zendesk isn’t just a ticketing solution.

Article
6 min read

Geckoboard conquers global support with data

Research by Global Workplace Analytics found that the number of full-time US employees who regularly work at home has grown by 115% since 2005.

Article
5 min read

How Spokeo connects more people, faster than ever

Spokeo uses the Zendesk Support, Guide, and Chat products, along with a key integration with Tymeshift, to provide seamless omnichannel support across its email, live chat, and self-service channels

Article
4 min read

Sales and support: Collaborating to increase growth

This is the third post in a four-part guest blog series from Base CRM dedicated to exploring the ways that sales and support can partner to help drive each other’s KPIs and business objectives

Article
3 min read

Which call center metrics should you really focus on?

There are a few call center metrics that tell a broader story beyond the number. They can even provide details you weren’t looking for in the first place

Article
4 min read

Customer success for the win-win

Your customers live busy lives, so you have to enable your customer success team to make the process of learning to use your product as streamlined as possible

Article
3 min read

Work smarter: live chat best practices

As with any communication channel, there’s a right way and a less effective way to offer live chat to your customers

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