If you've ever called a company with a question, only to be bounced to different departments and had to repeat your story over and over again, you'll know how frustrating this is. And you're not alone: according to the Customer experience trends report 2020, 68% of customers are annoyed when their call is transferred.
The fact is, 97% of businesses can’t act on their customer information. This is what happens when your customer data isn't stored in one system: it gets siloed. It can lead to bad customer experiences when your support agents can't access the information they need, when they need it. And that's why we created Sunshine.
Sunshine is an open and flexible CRM platform that lets you connect and understand all your customer data seamlessly, wherever it lives. By integrating information under a single pane of glass, agents can see who your customers are and how they're interacting with your brand. Sunshine can help your agents provide the one-to-one service that your customers demand. And with real-time data at their fingertips, your agents can anticipate requirements and resolve problems faster.
Learn more about how Sunshine can help you manage (and actually use) all of your customer data:
- What is Sunshine made up of?
- Common CX pain points that Sunshine can help you solve
- Identifying your Sunshine goals
- Finding your Sunshine resources
- Tips for going over the project with a developer