We shine when our customers shine

G2’s annual software awards are the result of over 2 million user reviews. We’re grateful to our customers for their vote of confidence.

Last updated March 1, 2023

It’s always nice to wake up to good news. We are delighted and honoured to learn that we’ve been ranked #1 across three categories in G2’s 2023 Best Software Awards:

  • #1 Best Software Product
  • #1 Best Customer Service Product
  • #1 Product for Mid-Market

Pop the champagne! At Zendesk, we love to celebrate successes, but we know that we succeed only when our customers succeed. Our customers are the true champions of making customer experiences better, beginning with the people working directly with customers day-to-day – and our product only enables their good work.

You can read more about the awards in our Newsroom, but we wanted to take this opportunity to share more about our customer community and product resources. Together, our customers power billions of conversations with hundreds of millions of customers. Conversations are powerful and the quality of your conversations with customers makes a big difference.

Partners for the road ahead

Our goal at Zendesk is to offer more than a product – it’s about building a relationship and becoming a true partner. We’re committed to helping you take full advantage of your investment and meeting you where you are in your journey.

“To me, the key differentiator for Zendesk is the relationship we have” says Brent Pliskow, VP of Customer Support at Upwork. “I’ve worked with multiple CRM companies in my career and Zendesk is definitely the most proactive in providing support to customers.”

Our 2022 CX Accelerator report and maturity scale model helps to assess where your business ranks and provides actionable steps toward future growth.

We know that you may face difficult business challenges and we’re confident that we have the expertise to help meet these challenges. “Without Zendesk’s partnership, we would not have been able to build the integrated and unified support experience we have today”, shares Barbara Kozlowski, Senior Director of Global Support at GitHub.

But it’s not just about us. When you connect with Zendesk, you’re also connecting with other brands you may want to meet. We’ve dubbed many of our customers as Luminaries because they’re forging new paths within the CX landscape, introducing us to new challenges and new solutions. And our Community teems with leaders passionate about connecting with other CX practitioners.

Faster return on investment

The fact that these rankings are based on user reviews is what means the most to us. Zendesk is built to be easy to get to grips with, and to give you what you need to be successful right away. This is especially important in today’s economic climate, where we all need to move with agility. You need to see the return on your investment and showcase the best total cost of ownership within the industry.

We can help make it easier to accomplish these difficult tasks:

  • Keep up with customer demand 24/7 with self-service like Squarespace and Evernote, who both gained efficiencies and reduced ticket volumes after investing in their help centres
  • Manage a globally-distributed agent workforce like Automattic or Stanley Black and Decker, which unified its global call centres with multilingual support in just 3 weeks, resulting in a 300% increase in agent efficiency
  • Deliver personalised service across all channels like The Boston Globe, who built a smart bot and automated self-service experience that reduced chat volumes by 65% and boosted customer satisfaction and loyalty
  • Turn support opportunities into profit like Shopify, who successfully launched 7 new products, made 12 acquisitions and grew its customer base from 20K to 1.75M

Building for the future

There’s a lot you can do right now with Zendesk to ensure you’re meeting customer expectations. You’ll need to scale up or down based on real-time data and business needs, as well as to respond to consumer trends. Leveraging artificial intelligence (AI) will be a critical factor in your CX success as we move forward, a topic we explored in our latest Conversations with Zendesk series:



We’re so grateful for this acknowledgement from the G2 community and our amazing customers, and you're invited to join the conversation and learn more about What’s New and our latest product innovations.