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Article
6 min read
What are customer touchpoints? Examples and how to identify them
Customer touchpoints shape how consumers view your brand. That’s why mapping the customer touchpoint journey is so important for your business and the customers you serve.
Article
11 min read
Sales tactics that work: Tactical selling simplified
Blow past your quotas with sales tactics that work to build trusting relationships.
Article
7 min read
How to lead a digital transformation
With both customers and employees embracing the digital economy, more and more businesses are pursuing digital transformations.
Article
10 min read
What is social selling? Definition, index and examples
Build brand credibility and customer relationships online through social selling.
Article
12 min read
Aligning sales and customer service: how and why
Drive profits and transform your brand by breaking the silos between your sales and support teams. It’s easy, and it’s essential.
Article
6 min read
Top ways to drive collaboration between support and development teams
Collaboration between CSAs and developers can be difficult at best – and a blocker at worst – which can have disastrous impacts on customer support success metrics. But there's a better way.
Article
7 min read
Bringing empathy to product design
There’s never been a better time to understand our customers. We have access to gazillions of…
Article
7 min read
Connecting your CX and marketing strategy
There’s more to a brand than its latest advertising campaign and tagline. It’s also how you…
Article
5 min read
What does digital trust look like today?
Building customer trust is never just a one-off job. Hear how Charles Schwab leveraged customer data over the past year to provide customers with services they both needed and wanted.
Article
9 min read
6 proven sales techniques that’ll help you turn more leads into customers
Close more deals with these tried-and-tested tactics that experienced salespeople use day in, day out.
Article
4 min read
Grocery shopping 2.0: The rise of quick commerce and the challenges for CX
During the past couple of years as we found ourselves homebound due to various Covid lockdowns…
Article
8 min read
Social media tools that can improve your customer service strategy
While you’re likely already using social media as part of your marketing strategy, you might not…
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