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Article
6 min read

What are customer touchpoints? Examples and how to identify them

Customer touchpoints shape how consumers view your brand. That’s why mapping the customer touchpoint journey is so important for your business and the customers you serve.

Article
11 min read

Sales tactics that work: Tactical selling simplified

Blow past your quotas with sales tactics that work to build trusting relationships.

Article
7 min read

How to lead a digital transformation

With both customers and employees embracing the digital economy, more and more businesses are pursuing digital transformations.

Infographic

Excellent service becomes a critical business priority in the UK

Article
10 min read

What is social selling? Definition, index and examples

Build brand credibility and customer relationships online through social selling.

Article
12 min read

Aligning sales and customer service: how and why

Drive profits and transform your brand by breaking the silos between your sales and support teams. It’s easy, and it’s essential.

Article
6 min read

Top ways to drive collaboration between support and development teams

Collaboration between CSAs and developers can be difficult at best – and a blocker at worst – which can have disastrous impacts on customer support success metrics. But there's a better way.

Article
7 min read

Bringing empathy to product design

There’s never been a better time to understand our customers. We have access to gazillions of…

Article
7 min read

Connecting your CX and marketing strategy

There’s more to a brand than its latest advertising campaign and tagline. It’s also how you…

Article
5 min read

What does digital trust look like today?

Building customer trust is never just a one-off job. Hear how Charles Schwab leveraged customer data over the past year to provide customers with services they both needed and wanted.

Article
9 min read

6 proven sales techniques that’ll help you turn more leads into customers

Close more deals with these tried-and-tested tactics that experienced salespeople use day in, day out.

Article
4 min read

Grocery shopping 2.0: The rise of quick commerce and the challenges for CX

During the past couple of years as we found ourselves homebound due to various Covid lockdowns…

Article
8 min read

Social media tools that can improve your customer service strategy

While you’re likely already using social media as part of your marketing strategy, you might not…

Article
4 min read

Why we’re all part of the diversity journey

2020-2021 was the perfect storm of crisis. Injustice and the pandemic uncertainty made us all pause,…

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