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Coffee Break:
A Guide for Guide — Optimizing Self-Service



In this next iteration of our Coffee Breaks series, we’re going to walk you through Zendesk’s self-service building blocks to ensure that you’re leveraging Guide to its full potential.

Self-service is the fastest growing part of the support industry as a whole, and 86% of consumers expect a self-service option from the brands they work with. Not only that—it is also significantly cheaper to resolve your customers’ issues with self-service than with traditional live channels, allowing you to scale for less money while also providing a faster support experience to customers.

During this webinar, we’ll dive into:

  • Best practices on writing articles to maximize user experience & SEO

  • How to present & advertise your Help Center effectively

  • Reporting on your entire self-service environment & measuring success

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