How marketers are measuring customer engagement?
Customer engagement (CE) is an effect, a reaction or response, a connection, and/or an experience of customers with one another, with a company or a brand.
The Zendesk family of products work together to help you improve customer engagement relationships. Outbound is now a member of the Zendesk family. We’re working together to make customer experiences better with a platform of proactive messaging called Zendesk Connect.
The inside scoop
Making the right connection with Zendesk Connect software assists you in understanding your customers and their mobile shopping experience to proactively engage with them and give them customer support. Get to know your customers by collecting customer data from across the Zendesk family of products. Complete your view with a timeline of events and conversations.
Add a personal marketing touch solution by creating segments of customers based on behavior or profile. Identify trends and customer experiences targeted campaigns to get the right message to the right customers.
All aboard customer experience
Build company loyalty and trust with customer service with a proactive heads-up about issues or well-timed tips for customers before know they need it. Zendesk Connect designs an in-product message campaign to fit the context, or an email campaign to keep customers engaged. Conversations work best when you catch clients at the right moment on social media.
The right fit
Zendesk Connect can provide content and a platform for customer engagement by:
- Creating segments to engage customers more effectively and efficiently
- Tracking campaign performance in real-time for high level visibility
- Importing customer data and combining it with customer interactions from all your products
Extend your reach
Connect has designed a customer engagement software that allows management to be more flexible, reliable, and scalable. And Outbound is now a member of the Zendesk family. We're working together to make engagement better with proactive messaging.
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There’s a lot more where this came from. Keep exploring the world of customer engagement software.