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ZENDESK PODCAST

SIT DOWN STARTUP

Here’s how to startup. Even when the world goes topsy-turvy.

From one home office to another, Zendesk leaders chat with founders, CEOs, and makers on their startup journey. There’s rule-flipping, new dogma, and recycling failure into growth.

Plus, why customer experience is at the heart of success, as told by people who know unpredictability inside out. (That seems pretty helpful right now.)

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Calling curious minds

Listen in for advice on making success out of customer-focused thinking and a good spattering of risk.


Episodes


17. LeaseQuery’s George Azih on making accounting easy

LeaseQuery is a cloud-based lease accounting software. Its CEO and Founder, George Azih, took the idea from a one-person startup to a thriving company with 180 employees—in less than six years. The entrepreneur talks with Zendesk for Startups whiz, Brad Bowery, on:
• The rollercoaster journey towards record-breaking growth
• Getting to the heart of understanding your customers
• How a 3-year subscription model proved to be a recipe for success

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


16. Freshly’s Michael Wystrach on the future of food

Freshly is a meal delivery service that not only provides nutritious meals, but cares about reducing the food waste caused by the grocery supply chain. In this episode, CEO and Co-Founder, Michael Wystrach, chats with Zendesk’s Chief Marketing Officer, Jeff Titterton, on Freshly’s unique journey hacking the food industry. Together, they dish insights on:
• The power of identifying your core customer
• How to scale a food business
• Freshly’s approach to reducing environmental footprints

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


15. TravelNest’s Rebecca Moore on strong leadership in times of flux

TravelNest is on a mission to reinvent the way hosts market their rental properties. The Edinburgh-based startup solves the problem of low occupancy by improving visibility and boosting bookings. From one Chief Operating Officer to another, TravelNest’s Rebecca Moore and Zendesk’s Peter Lorant get together (virtually) to chat:
• The fast-growth journey of a company that bridges tech and travel
• How COVID-19 is impacting the travel industry
• Robust and inspirational leadership amid uncertainty

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


14. Ameelio’s Uzoma Orchingwa on changing the future of prison communications

In 2020, a couple of bright and compassionate Yale students decided to do something about the captive $1.2B prisons telecommunications industry. They founded technology nonprofit, Ameelio, to provide free communication tools for incarcerated people to connect with their families and loved ones. Learn from Co-Founder, Uzoma Orchingwa, on:
• How Ameelio is decoupling incarceration and profit
• Overcoming technical hurdles of providing free communications
• The value of human connection

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


13. Raheem’s Brandon D. Anderson on using AI to end police violence

In the United States, 93% of people who experienced police brutality, but did not report it. The independent service, Raheem, is working to change that. Raheem builds tools for communities to report and track police, and leverages open complaint data to find ways to respond to conflict with care. In this episode, learn important insights from Founder, Brandon D. Anderson, on:
• Ending policy terror against Black people in the United States
• Building a team of incredible organizers, policy experts, and data science
• Using tools like AI to create better customer experience

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


12. Novo’s Michael Rangel on building a customer-centric Fintech

Michael Rangel, Founder and CEO of Novo, believes all founders are a little outrageous. But that didn't stop him from creating Novo, a powerfully simple banking platform built for the modern entrepreneur. Since its founding, Novo has experienced fast growth and continues to do so, even during a pandemic. It’s a big credit to their laser focus on customer experience. Learn about:
• The process behind Michel founding Novo
• Why Novo chose to become a B2B vs. B2C banking platform
• The challenges of building a Fintech that puts customers at the heart of business

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


11. Code for America’s Amanda Renteria on bringing startup values to government

Code for America believes the two biggest levers for improving people’s lives at scale are technology and government. Since 2011, the non-profit organization has been helping state and local governments serve communities better to ensure that technology is simple, fast, and effective. In this episode, CEO, Amanda Renteria, shares how their team of techies and social justice activists do just that. Listen to learn:
• How to solve problems with human-centric systems and processes
• What's needed to build a diverse and equitable organization
• The unique value of applying startup principles to government

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10. (Live episode) Software taking over the world

In 2020, Forbes Cloud 100 list is at its most impressive, with a record 87 companies valued at $1 billion or more. In this episode, we sit down (virtually) for a candid chat with two Cloud 100 leaders. Hear Archana Agrawal, Chief Marketing Officer at Airtable, and JD Peterson, Chief Growth Officer at Culture Amp in conversation with Zendesk CFO, Elena Gomez. Get lessons on:
• The unexpected acceleration of the cloud and SaaS in 2020
• Challenges of building a high growth cloud company
• How investment in customer experience plays an important role in achieving growth

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


9. Lessonly’s Max Yoder on doing better work

Lessonly is powerfully simple software that helps teams learn. Co-Founder and CEO Max Yoder chats with Zendesk’s Tiffany Apczynski on all things empathy. They explore how education can be used to build the new generation of leaders that the world needs. Tune in to hear the pair talk:
• Tying ROI and behavioral change to software
• How to boost confidence and competence with communication
• Living whatever you’re asking your team to do
• Letting go of perfectionism and tapping into play

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


8. Mindler’s Magnus Pettersson on scaling a fast-growth startup

Mindler believes that everyone should have access to mental health services. In this episode, Mindler COO, Magnus Pettersson sits down with Zendesk’s Warren Levitan at a time when distress is on the rise. They chat about the importance of the first interaction with customers, and defining best in class CX in the world of startups and mental health. Listen to learn:
• The journey towards making mental health accessible remotely
• Valuable lessons on scaling a growing startup
• The role of empathy in strengthening customer trust

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


7. CodeSignal’s Sophia Baik on hiring with less bias

CodeSignal is the first company to build an objective skills-based platform for recruiters and employers. In this episode, Co-Founder, Sophia Baik, chats with Ryan Nichols of Zendesk, about avoiding biases, and pivoting business strategy based on customer feedback. Listen in to learn:
• How to hire an effective remote team
• Why bias in the hiring process can damage startup culture
• The value of listening to customer feedback

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


6. Zenni Optical’s Bai Gan on how customers influence product

Zenni Optical’s Chief Product Officer, Bai Gan, sits down with Kristen Durham of Zendesk—from their remote home offices in California. The pair chat about Zenni Optical’s growth journey, from the days of building a bootstrap startup to navigating the tides of 2020. In this episode, find out:
• How to listen to your customers in order to predict trends
• The importance of investing in a direct to consumer strategy
• Lessons on building a business during the dot com crisis

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


5. Lemlist’s Guillaume Moubeche on CX as everyone’s job

Lemlist is an email outreach platform helping sales teams, agencies, and B2B businesses stand out in a crowded inbox. Speaking across the pond, France-based CEO and Co-Founder, Guillaume Moubeche, is in conversation with Prelini Udayan-Chiechi, Zendesk’s VP of Marketing, EMEA in London. Together, they chat:
• Prospecting techniques, and the “right time” to reach out—even during a pandemic
• The undervalued power of empathy in sales
• Aligning sales and support strategies

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


4. Glofox’s Anthony Kelly on the rise of the Chief Customer Officer

Anthony Kelly is the Co-Founder and Chief Customer Officer of Glofox, an intuitive gym management software solution, which enables entrepreneurs to grow their own fitness business. From his home office in Dublin, Anthony chats with Zendesk’s Chief Marketing Officer (and fitness lover), Jeff Titterton. They discuss delivering experiences in a shifting world, including:
• Anthony’s tried-and-tested motto: “When the customer wins, we all win”
• Why the virtual fitness format is here to stay
• How Glofox is evolving their customer base from boutique to enterprise gyms

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


3. Tymeshift’s Elisa Reggiardo on the value of support leaders

Tymeshift’s Chief Brand Officer, Elisa Reggiardo, sits down with Zendesk’s Senior Director of Content and Event Marketing, Sarah Reed. While continents apart, the pair catch up on:
• Why support gets deprioritized by founders, and the power of support leaders driving efficient and engaged teams
• The unique startup challenge: balancing team culture with growth and change
• Making the most of workforce management solutions to build teams of all sizes

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


2. Startup Grind’s Derek Andersen on virtual C2C strategy

Derek Andersen is the Co-Founder and CEO of Startup Grind, a global community for educating and connecting entrepreneurs. He chats with Marcio Arnecke, Zendesk’s VP of Regional Marketing AMER, on the value of investing in community, especially in a post-COVID world.
• Building community for altruistic good and pipeline generation
• Learning to thrive in our new normal, through the power of end-to end virtual communities
• Startup Grind’s successful pivot online, and “no limits” when it comes to digital messaging

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts


1. Aura’s James Gutierrez on empathy as secret sauce

Aura Founder and CEO, James Gutierrez, sits down with Zendesk CFO, Elena Gomez, to share Aura’s mission to provide affordable, credit-building loans to working families in America. While pretending to sip cortados in a coffee shop, they chat:
• James’s personal journey building Aura, and his motivation to open doors for low-income families
• Adapting to COVID-19 by arming customers with “moral collateral”, making customer experiences more digital, and offering “pay what you can” options
• Leading with compassion, and how empathy drives Aura’s startup culture—and success

Listen to this episode via Spotify | Apple Podcasts | Google Podcasts

Look who’s talkin’


Brandon D. Anderson
Founder & CEO
Raheem.ai
Michael Rangel
Founder & CEO
Novo
Amanda Renteria
CEO
Code for America
James Gutierrez
CEO and Co-Founder
Aura
Derek Andersen
CEO and Co-Founder
Bevy and Startup Grind
Elisa Reggiardo
Chief Brand Officer
Tymeshift
Guillaume Moubeche
CEO and Co-Founder
Lemlist
Bai Gan
Chief Product Officer
Zenni Optical
Magnus Pettersson
Chief Operating Officer
Mindler
Sophia Baik
Co-Founder
CodeSignal
Anthony Kelly
Co-Founder & Chief Customer Officer
Glofox
Max Yoder
CEO & Co-Founder
Lessonly
Archana Agrawal
Chief Marketing Officer
Airtable
JD Peterson
Chief Growth Officer
Culture Amp

We’ve got a thing for startups

Sit Down Startup is made by us, Zendesk. We were once a scrappy startup (and we’ve got the kitchen bench we were born on to prove it). Now, we help all kinds of startups, baby to big, build the best customer experiences. Support, sales, or something in between, let us lend a hand in providing a solution that’s mightiest for you.

Learn more