The ROI of CX transformation

This report from Forrester gives CX and IT leaders the tools they need to calculate the benefits, costs and ROI of an enterprise-wide CX transformation.

Published March 8, 2021
Last updated March 8, 2021

With the pandemic accelerating adoption of digital tools, keeping your business in sync is no walk in the park. Two-thirds of decision-makers say investing in customer experience will increase revenue, but how do IT leaders like yourself determine the key areas of focus? How do you decide which tools and technology to invest in without breaking the bank?  In a report from Forrester, The ROI of CX Transformation, you’ll learn fresh ideas and best practice around how to increase revenue and reduce costs to serve customers. Read the full report, which includes case studies, and learn how to:

  • Quantify CX-fuelled financial benefits for your organisation
  • Estimate the size of required spend by utilising cost blueprints
  • Build ROI models and track success metrics